What qualities do colleges want to see in application essays?

I’m working on my college application essays right now and I keep seeing websites say to show my 'unique qualities'—but I have no idea what schools are actually looking for. Does that mean qualities like leadership, compassion, curiosity, or something else? Are there certain traits they like to see more than others?

I’m honestly worried because I don’t have some super unusual life story, so I’m not sure which parts of my experience or personality I should highlight. Would love to hear what other people have emphasized and if you’ve gotten feedback from counselors or admissions people on what works best in essays.
6 months ago
 • 
28 views
Roger Lopez
 • 6 months ago
Advisor
Colleges are definitely looking for applicants who stand out, but that doesn't mean you need a wildly unusual story or background. The main traits that admissions officers hope to see in essays usually circle around authenticity, reflection, growth, and self-awareness.

Some common qualities that are valued include curiosity (love of learning or exploring new topics), resilience (handling setbacks or challenges), leadership (not just titles, but taking initiative in any setting), compassion (care for others, community-mindedness), and a sense of purpose. It's less about picking one magic trait and more about showing who you are beneath your grades and activities.

For example, if you've been a committed friend to someone going through a tough time, or you've stuck with a challenging hobby for years, those experiences show empathy and perseverance. If you love finding out how things work or you dive deep into hobbies, that demonstrates intellectual curiosity.

Admissions counselors have often said that the best essays reveal a window into who the applicant really is, not who they think they're supposed to be. Rather than worrying about which traits sound most impressive, try to think about the qualities that genuinely describe you and look for a story or moment where those come through naturally. That authentic voice is what makes an application memorable, regardless of the topic.

If you’re stuck, ask close friends or family which qualities they notice in you, or reflect on times when you felt proud of yourself. Small, specific stories often say much more than a sweeping description or generic accomplishment. You don’t need an extraordinary story—just an honest one that shows something real about you.
Roger Lopez
Chicago, Illinois
Yale University BA, Political Science | Northwestern Kellogg School of Management, MBA Candidate |
Experience
4 years